Digital Video Production
Woolf Digital Media uses the latest digital video technology to
deliver a complete package of services for our clients. From concept to
post production, our experienced video team produces world-class results. Your project can be delivered in MPEG, QuickTime,
RealMedia, and AVI formats on either CD or DVD. Do you need special effects, voice-overs, or sound tracks? Woolf Digital
Media is the solution. See an example of our digital
video work that can be delivered through
many different media.
Contact us and give us an idea of what you're looking for in DVD video production. We will be pleased to give you a free guaranteed consultation and quote.
Click on the links below for some answers about business and digital video
What is a DVD Video Brochure?
So Many Uses and All From the Same Digital Video...
Do I need a DVD Video Brochure for my business?
Digital Video will work for your business if you...
Planning Your Digital Video
Remember, there is no charge for an initial consultation to discuss your needs. If you have a question or would like more information
call us or just send us an e-mail.
Digital Video Answers
A DVD Video Brochure is essentially a 5' to 10'minute "documentary" about your business. It includes features of your facilities, your key people, client testimonials, and any other additional details needed to get your message across to your customer.
So Many Uses and All From the Same Digital Video...
DVD Brochure/Prospectus - Customers will ask for the company DVD
DVD Business Card - 10 minutes of video on a business card
DVD Catalog - Give complete information on product, your own 'Shopping Channel' on DVD
Exhibitions - A great attention grabber and a great give away
Magazine Insert - Mass market or trade journals
Multiple Format Distribution - DVD, Podcast, Web Site, Phonecast
Multiple Language Communications - Select a language from the menu
Newsletter DVDs - Distribute your business news on DVD, on the web, and more.
Press Releases - Increase your chances of TV coverage with video, electronic, and paper.
Product Demonstrations - Show product working and they know what it does.
Product Instructions - Ever put together a widget?
Reception Area Interest - Show and tell something about your company
Retail Your DVD - Extend the use and satisfaction of owning your product
Sales Lead Generation - Excite potential customers
Sales Lead Follow-up - Leave with a potential customer after the meeting
Sales Presentations - Show your product working
Send DVD In Mail - Receiving a DVD creates a real opportunity for viewing it
Staff Education & Training - Great for the routine knowledge, company basics, to keep
Testimonials - Your best customers are your best sales people
Video Emails - Surprise and excite customers with a short video email
Web Site - In a web site video talk about and show your products working on the Internet
Viral Marketing - Did you ever receive an email from a friend who said, 'You have to see this!'
Do I need a DVD Video Brochure for my business?
DVD Brochures are an excellent way to showcase your product - what it looks like and what it can do. Again, the big question you need to ask is, "How are you going to use it?"
Ask yourself:
- What do you want your Digital Video Brochure to communicate?
- How much is this communication worth to your business?
- Can you achieve this communication within your business budget?
A DVD brochure is not a status symbol, but a communication and sales tool. It can effectively work to increase your business. The DVD is the way to tell your story. It is an available, affordable technology that is the standard for digital media in the entertainment and computer industries. It offers astonishing picture quality, better than CD-quality sound, is fully interactive, and it can serve a global audience. Think about the future and how digital video can be incorporated into your business. One point to remember is if you shoot footage for one project, it can often be re-used for another. . or another. . or another project. Create the footage once, then distribute it in many different ways. In short, if you have good content you can work with it in multiple ways.
A DVD Video Brochure only works if it's watched. The surest way to judge a video's effectiveness is how engaging it is to someone who isn't interested in you, your business, your service, or your product. If you can interest that audience you have an effective video and sales tool.
Digital Video will work for your business if you...
- keep it active
- keep it interesting
- keep it short
- maintain reality
- maintain integrity
- engage your audience, and finally
- keep it within the budget agreed upon
When quality matters to you it is good to know that Woolf Digital Media’s production team is lead by an Emmy award winner, Will Woolf.
Once you've decided to have a DVD Brochure you need to plan for it. The variety of uses for digital video is only limited by our imagination, yours and mine. Perhaps what would work best for your business would be a short video clip, shot and edited on site in a couple of hours and emailed directly to your clients announcing a special event, or a complete sales catalog with actual footage of how the product works on a DVD. After having a chance to meet face to face and learning more about your business we can offer more ideas.
You will need to:
- target your audience
- be in the right location
- use in the right voice
- tailor your message
return to digital video menuObjectives - what do you want to communicate and why?
Define your audience – who are you trying to reach?
Agree on your budget – what’s the value to your company?
Alternative uses/edits – shooting footage now could save money later.
Content - What do you need to include?
Distribution media – how are you going to deliver the content?
Lifetime of content – is this to deliver a one-time message or is it for long term distribution?
Deadline - when do you need this project to be completed by?
Resources – what do you already have?
Worldwide - do you need this in multiple languages?
Shooting Concerns
Script - write your own, do we write it, use a different professional, or a bit of each?
Location – shoot "on site" or "in a studio?"
Actors - actors or staff?
Voice-Over - voice-over or maybe a presenter (amateur or pro?)